What is emphasized in the management case of a business case?

The emphasis on the management case within a business case centers on ensuring that the 'preferred option' is not just viable on paper, but also capable of being delivered successfully. This involves evaluating how the proposed solution aligns with the organization's capabilities, goals, and resources, as well as considering factors such as risk management, governance, and stakeholder engagement.

The management case provides assurance that the organization can effectively implement the preferred option, sustaining its objectives throughout the project's lifecycle. It reflects a holistic understanding of the organizational context and addresses potential obstacles that might hinder successful delivery.

While it's important for a project to have a marketing strategy, technical considerations, and training requirements, these elements fall under different aspects of the overall business case and do not directly address the management perspective of ensuring successful delivery of the preferred option. The management case plays a crucial role in integrating these aspects into a cohesive strategy that guarantees the project's success.