What is the purpose of the Better Business Cases (BBC) framework?

The Better Business Cases (BBC) framework is specifically designed to offer a structured approach for developing, presenting, and assessing business cases. It emphasizes clarity and consistency in the way business cases are formulated, making it easier for decision-makers to understand the rationale behind investments and initiatives. By following this framework, organizations can ensure that they consider all relevant factors, including costs, benefits, and risks, leading to better-informed decisions.

The BBC framework provides guidance on how to articulate the need for change, outline the proposed solution, and quantify the expected benefits, thereby facilitating a comprehensive evaluation of alternatives. This structured methodology not only aids in creating robust business cases but also helps in standardizing the assessment process across different projects or initiatives within an organization. As a result, it ultimately contributes to achieving better outcomes and maximizing value for the organization.