Which components are part of the strategic case?

The strategic case is fundamental in the Better Business Cases framework and focuses on establishing the rationale behind an investment. The components of the strategic case include strategic context and investment objectives.

The strategic context provides the broader environment in which the investment is being made, including the organizational goals and how the investment aligns with those goals. This context is essential for understanding the background and reasons for pursuing the proposed initiative. It helps stakeholders to grasp the importance of the investment and its alignment with strategic priorities.

Investment objectives outline what the organization aims to achieve with the investment. These objectives are crucial as they guide the decision-making process and set the criteria against which success will be measured. They provide clarity on the expected outcomes of the investment, ensuring that resources are allocated effectively to meet the desired goals.

In contrast, the other options involve components that, while important, do not specifically define the strategic case itself. Financial projections and case evaluations relate more to the economic case, while implementation strategies and stakeholder analysis fall under different stages of the investment process, focusing on the practical execution and engagement aspects. Meanwhile, investment objectives paired with strategic context uniquely encapsulate the essence of why the project is being pursued and what it aims to achieve in the strategic framework.